Red Bull

Week 2

This week has been a tough week, i feel we have all been experiencing slight lack of motivation towards the project. Which means we are now behind on the work. Obviously now we have a lot of work and not much time, so if i have learnt anything from this week its the famous keep on top of things notion. We just need to maintain a positive attitude towards it and feel confident in the good ideas we have produced throughout the project.

I personally have had fun designing logos for a couple of the drinks, experimenting with type and image has been very insightful into the world of logo design, something i have always stayed away from during my practice. Also spent a day looking at successful poster campaigns and then producing a simplistic campaign for the luv bull drink, using the existing can to create suggestive imagery that would appeal for the target audience.

From what i have learnt from the past week, in terms of motivating myself the others, i will take this on to the last week of our project by keeping myself energised and focused and plan my time in order to get all the work completed and looking good for the presentation!

REMEMBER>>> we are adding value to the Red Bull brand experience!