I have been experimenting with serif fonts as i want the typography of the logo to feel very sophisticated in contrast to the fun and exciting icon made up of symbols relating to the games and Surrey itself. The typeface i have chosen is Times, a very famous typeface of the Times newspaper. From conducting research into Surrey whilst designing this logo i discovered that Surrey is represented by the Conservative party in all districts and has very strong right wing support, which i thought would be a nice play on using the typeface of a right wing newspaper in the logo, relating it directly to the people of Surrey.
No comments:
Post a Comment